This logo was created for the Madison LGBTQIA+ Hockey League. A combination on their mascot, a flamingo, and the colors of the pride flag. The logo highlights their mascot and shows their fierceness with its spread wings and snapped hockey stick. The wrapped tap uses the pride flag colors to show off their pride in their identity and how hockey is for everyone.

The mockups show how the logo works in the world, and how the logo can be used to create a connected community with those who love the team and those who are part of the team.